Master Craft forklifts are used in over fifty different industry segments, and have been sold and used in at least 3 continents worldwide. Out of 20 rough terrain forklift manufacturers in the US, Master Craft is a top 5 manufacturer with 11% market share and is one of the oldest and most reputable rough terrain forklift manufacturers in North America. Master Craft still continues to be a family-owned company, as we have been from our inception. We feel strongly that our continuing pursuit of the combination of reputation, personal relationships with our dealers, and high-quality equipment have been useful to us - both in the past and in our future. Finally, as always, our lifts have been and will be built by generations to last for generations. Master Craft - while others build rough terrain forklifts, we are rough terrain forklifts.